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Headlines are often the last thing a content producer writes, and they sometimes don’t get the creative treatment they deserve. However, mistakes made when crafting headlines are often fatal. Even the best-executed marketing campaign will be wasted by a bad headline. The best social media strategies, SEO tactics, content marketing platforms, and pay-per-click advertising can p ...
…, How to Write Powerful Headlines That Demand Attention. In it, they speak to utilizing the following methodology. SHINE Method of Writing Good Titles S – Be specific about the topic that you’re writing about. H – Be helpful. Providing value to your audience increases their faith and trust in you as an authority. I – Be immediately…