Hub

  • How Home Depot is Winning with How-To Video Content

    … content. Aty a distance (or on mobile) its hard to tell these belong to Home Depot as there is little to no consistency or branding. The company could more up close faces, colors that pop and perhaps a common orange border to distinguish them from competitors. Create Content Around Tent-pole Events: Some of their videos, like lawn care related…

    Andy Smith/ ReelSEOin Content How To's YouTube- 25 readers -
  • Have a Break, Have a YouTube Video with KITKAT

    … Boivin as well as Jack & Dean for KITKAT. It appears that collaborating with established YouTube creators who are already reaching your target demo will get you farther faster than replacing your logo with someone else’s brand. If you need a refresher course on collaboration, read “How YouTube Collaborations Can Drive a Hero, Hub, Hygiene Marketing…

    Greg Jarboe/ ReelSEOin Social Google YouTube- 22 readers -
  • Holiday Video Marketing Tips: It’s Better to Give Than to Receive

    … ‘Twas the week before the holidays, and the marketers had concerns. Would their new video be a hit, or was it going to crash and burn? Had they picked the right message, was it too much of a hard sell? What’s the right time to send it? Oh how could they tell? It’s that time of year where Santa is booking his time in the malls, and our inboxes…

    ReelSEOin Social Content- 10 readers -
  • 3 Essential Ways To Optimize YouTube Playlists [#TubeTalk #46]

    … with short native embedded videos and link them to the full version of videos on YouTube (within the playlists). He also uses Huzzaz, which enables you to embed playlists on your Twitter feed. End Slates: Mark added that at the end of your YouTube video, you usually see the end slate that YouTube adds by default. This is a list of related videos…

    Dane Golden/ ReelSEOin Social YouTube- 41 readers -
  • Cosmetics Brands are Missing the YouTube Boat on Halloween

    … is already an entrenched social proof for the best tutorials. Brands Need to Learn From Successful YouTube Creators Tonie Shin, who produced the NYX Face Awards when she was vice president of communications and marketing for NYX, said that "The DIY practices of today's creators enable them to share their own Halloween looks, primarily by applying…

    ReelSEOin Social YouTube- 11 readers -
  • How YouTube Influencers are Driving Sigma Beauty’s Success

    … channel trailer on a very lightly-populated channel. Hero, Hub, Hygiene: Best Content Practice on YouTube Sigma could improve by better utilizing YouTube's integrated "Hero, Hub, Hygiene" best practices approach for brands. Hero: Highly Advertised, Highly Produced YouTube's "Hero" videos generally refers more to highly-advertised, highly produced…

    ReelSEOin Social How To's- 39 readers -
  • Why Brands Should Jump on Tumblr for Video Marketing

    … to the "hero, hub, hygiene" approach. Given Tumblr's ease of use, niche audience appeal, visual emphasis, and overall friendliness, the platform is ideally situated as a creative lab for brands. On Tumblr, brands can throw out tons of "hygiene" content and see what works. Post videos, GIFs, images, and blog posts relevant to your audience, and see…

    ReelSEOin Social- 15 readers -
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