Human Brand

  • How to Get Your Social Media Budget Approved

    … with employees who want to power up your brand and could be loyal brand advocates but you can’t get the support you need to empower them Would you like answers to these questions? If yes, you have landed on the right blog and podcast today. One of the biggest challenges business, digital and social marketing leaders face across organizations of all…

    Pam Moore/ Pam Marketing Nutin Social Content How To's- 29 readers -
  • Is Ignoring Customers on Social Media an Option? CBS UnderCover Boss Case Study

    Social media has given consumers, viewers, partners and stakeholders a new platform to speak their mind. Brands can no longer hide behind the brick walls of buildings, public relationship companies or administrative assistants screening calls. There is likely a conversation happening in the honor of you and your brand right now, regardless if you have chosen to be part of the conversation.

    Pam Marketing Nut- 23 readers -
  • Social Brands, Get Over it! You Will Never Be Perfect

    … When is the last time you met a perfect person? Do you have a perfect friend? How about a perfect client? How about a perfect product? Do you know of a perfect brand? The truth is you can never be perfect. Humans are not perfect. Each one of us makes mistakes. We each have a unique wackiness about us. It’s our quirks, scratches and bumps…

    Pam Marketing Nutin Social Content- 25 readers -
  • People Don’t Just Buy Things, They Join Things!

    …. To inspire audiences to connect with brands, marketers must connect in a human way. Even more important is that audiences and community members are invited to join something bigger than what they can be or do by themselves. It is human behavior for people to want to feel connected. They want to connect with other humans. They want to know…

    Pam Marketing Nutin Social Content- 8 readers -
  • Can Brands be Human? 15 Characteristics of Human Brands

    … Can a brand really be human? In this episode of the Social Zoom Factor podcast I answer this question. Becoming a human brand is different for each organization. There is no perfect cookie cutter solution. However, there are definitely some best practices that can be leveraged to help brands inspire and connect with their audiences in a real…

    Pam Moore/ Pam Marketing Nutin Social Content- 16 readers -
  • How to Tap into Power of the OPC – Other People’s Community and Content

    Social media presents tremendous opportunity for us to connect with people across the globe like we could never do before. The power is at our fingertips to ignite relationships and business results. With this power also comes much responsibility and associated risk. Ever heard of the OPC? Note, it’s not to be confused with the song, OPP, even though if you have ever attende ...

    Pam Marketing Nut- 10 readers -
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