Hype Cycle

The Hype Cycle is a branded graphical tool developed and used by IT research and advisory firm Gartner for representing the maturity, adoption and social application of specific technologies.
Posts about Hype Cycle
  • Are Infographics Dead?

    … future? It might, but probably not. Interactive infographics are on their own journey on the Hype Cycle and it’s unclear whether they will reach the point where mass media hype begins. It’s clear that they can be done very well and go extremely viral. I suspect this is more because of the quality of the content from producers like the the New York…

    Jess Bachman/ Visual.lyin Social SEO Content Twitter- 10 readers -
  • The social media forecast: Cloudy!

    … social media hype cycle and create more realistic social media budgets and expectations. As I look back, 2010 was really the dawn of “content marketing.” I think that is the morph that had to happen. Years later I described content marketing as a “do-over” for social media and I think that is more or less the implication of the prediction. Social…

    {grow}in Social SEO Google Facebook- 9 readers -
  • Haters gonna hate: A guide to the backlash against Vice

    … The hype cycle for publishers is a cruel thing. One day the darling, the next you’re getting a Code:Red. Just look at Vice. In 20 years, Vice has gone from being a small counterculture magazine to the media word’s latest obsession, with a $2.5 billion valuation. And, inevitably, it has attracted its share of haters on the way to the top. Lately…

    Ricardo Bilton/ Digidayin Twitter YouTube- 12 readers -
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