I Will What I Want

  • If Women Rule Social, Why Don’t We Make Content for Them?

    … expect to see a lot more ads directed at women, right? But campaigns like Under Armour’s I Will What I Want and Always’ #LikeAGirl still feel like one-offs. We celebrate them, the brands see positive consumer engagement, awareness goes up and sales increase, and then we’re back to asking women if they are beach body ready the very next day…

    Inside Facebookin Social- 23 readers -
Get the top posts daily into your mailbox!