• Insights: Ad Creative that Drives ROI on Facebook and Instagram

      Running effective Facebook and Instagram advertising campaigns requires excellent marketing choices and ad creative. Choosing the right visuals, ad copy, and calls-to-action will offer you the best shot at achieving campaign performance goals. In the market, there’s a lot of hype out there about quick, easy success on Facebook – first off, don’t buy it.

      Marketing Technology Blogin Social- 15 readers -
  • 5 Design Elements that Work Well for Mobile Conversion

    … positively influence SEO. To help inspire you, take a look at some examples of great mobile designs Use Powerful Images There’s nothing wrong with a few stock images on your site. Stock images are quick, legal, and multi-functional for conveying your brand message. However, if you really want to make a great first impression, it’s best to utilize…

    Douglas Karr/ Marketing Technology Blog- 17 readers -
  • The When, Where & How of Using GIFs in Content Marketing

    … GIFs have evolved our visual language and the way we communicate with each other in a very short amount of time. They’re everywhere now. Slack channels. Emails. Social networks. Articles. Comment sections. There isn’t a digital content format or method of communication that hasn’t been taken over by GIFs. They’ve become one of the internet’s…

    Visual.lyin Social Content How To's- 21 readers -
  • Digital Santa Presents – Imagery and Brand

    … 7 December 2016 | Joe Paul Digital Santa Presents – Imagery and Brand Welcome back to our Christmas blog series ‘Digital Santa Presents …’ With the help of the Digital Santa, we will be talking you through how to optimise your website this Christmas. This week, Digital Santa bears gifts regarding imagery and branding. Like always with SEO…

    Tamar SEO and Social Blogin SEO- 14 readers -
  • 6 Types of Visual Content for Marketing Campaigns

    … Published 1 min ago 29 Every day, we see lots of new content being produced by individual users and brands. This means that whatever you create will have a lot of competition. If there’s one thing you can do to significantly improve the chances of your content standing out, it’s counting on visuals. Numerous studies have shown us…

    Relevancein Social Content- 18 readers -
  • Why Your Imagery is Affecting Your Digital PR Results

    … outreach list. Imagery for B2B clients Imagery for B2B clients can be tricky, but it is not impossible. This is where design and content marketing comes hand in hand for PR sell in. Most industry sites might not be so fussy about imagery and would only require a logo or a polished images of the head office, but here are a few examples of how imagery…

    Jodie Harris/ State of Digitalin Social- 22 readers -
  • How Are Apps and Social Platforms Changing Language?

    … and define how we express and relate to each other. In the course of this evolution, we have both been catalysts and witnesses of the gradual decline of the written word, opting for a far more universal language: imagery. At its core, imagery has brought people around the world closer together and enabled us to refine human expression by elevating…

    AllTwitterin Social Facebook Twitter How To's- 10 readers -
  • 3 Ways To Diversify Visual Content On 3 New Channels

    … Published 1 min ago 26 Text content is not enough anymore. You can be an exceptional and talented writer, but you have poor chances of getting noticed unless you are creative with content formatting. Many businesses make that mistake—they invest in writing content and have no understanding of how to make that content appealing and catchy…

    Ann Smarty/ Relevancein Content- 28 readers -
  • 9 Tips to Perfectly Pitch Your Guest Blog Post

    The managing editor role has existed since traditional media emerged, however today’s digital editor has evolved into much more than a piece of paper and a red pen. A constant flurry of pitches and eager authors combined with the actual reviewing, editing, formatting, and publishing content makes for a very complex position.

    Jess Ostroff/ Convince and Convert- 11 readers -
  • VIDEO + SLIDESHOW: The Importance Of Imagery

    THE IMPORTANCE OF IMAGERY by Rhonda Hanson, Sr. Director, Digital Marketing, Global Marketing, Concur Technologies. Presented at the Search Engine Land Summit at SMX Advanced 2014 in Seattle. In the world of search engine marketing we tend to focus on copy, ad copy, web ...

    Marketing Landin Content- 7 readers -
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