Impact Radius

  • 5 Tools For Evaluating Which Hyperlocal Ads Work Best

    … attribution. 4. Impact Radius: Tracking the true value of each media channel Impact Radius says it can help brands and agencies see significant improvement on their global ad spend. To do this, the company utilizes omni-channel tracking, rules-based attribution, and algorithmic attribution. Impact Radius generates visual reports that track the true…

    Stephanie Miles/ Street Fightin Mobile- 18 readers -
  • Performance Marketing Partner Spotlight: Todd Crawford, Impact Radius

    When it comes to data-driven Performance Marketing, attribution, efficient publisher reporting and payment, incrementally, taking affiliate programs global, mobile tracking and optimization and pretty much anything related to affiliate marketing, the Impact Radius team is on top of their game. I sat down with Todd Crawford, co-founder and vice president of Strategic Initiative ...

    Acceleration Partners- 43 readers -
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