Improv Everywhere

Improv Everywhere (often abbreviated IE) is a comedic performance art group based in New York City, formed in 2001 by Charlie Todd. Its slogan is "We Cause Scenes".The group carries out pranks, which they call "missions", in public places. The stated goal of these missions is to cause scenes of "chaos and joy." Some of the group's missions use hundreds or even thousands of performers and are similar to flash mobs, while other missions utilize only a handful of performers. Improv Everywhere has stated that they do not identify their work with the term flash mob, in part because the group was created two years prior to the flash mob trend.
Posts about Improv Everywhere
  • Target Teams With Improv Everywhere For Elaborate Christmas Carol Stunt

    We surprised a random family by Christmas caroling with a 20-person brass orchestra and a 13-member choir. Full Story: SUBSCRIBE: Join Us: CREDITS Created and Directed by: Charlie Todd Producers: Alan Aisenberg, Andrew Soltys Associate Producer: Aleks Arcabascio Director of Photograp ...

    Steve Hall/ Marketing Landin Twitter- 7 readers -
  • How Freeze Tag Became a Top Promotion Tool

    … excitement for our offerings, no matter how great they might be. On April 12, Vocus organized an Mp3 Experiment with the help of Improv Everywhere on the National Mall to help promote our Demand Success 2014 Marketing and PR Conference. The flash mob-type event attracted 1,000 people who downloaded an Mp3 file and listened to a narrator who…

    Breeanna Straessle/ Vocus Blog- 6 readers -
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