In-App Behavior

  • Balancing App Monetization With the User Experience

    … by selling goods within the app for a profit or by offering premium features at additional cost. In-app purchases can include virtual goods such as in-game boosts, virtual currency, ad removal and/or add-on features. Pros: Also easy to generate downloads, as there is no cost to try the app. Can be used by multiple app categories due…

    Inside Facebookin Mobile- 22 readers -