In-Store Analytics

    • Street Culture: How RetailNext’s Growth Is Driven by Diversity

      In-store analytics company RetailNext will celebrate its ninth birthday in about a month. As the company has grown, according to CEO Alexei Agratchev, it has experienced two “productivity peaks,” where fewer people are doing a huge amount of work. Then new hires are brought on, and the productivity stays about the same for a few months as the growth potential is realized.

      Street Fightin How To's- 12 readers -
  • Finding the ROI in Retail In-Store Analytics

    … they navigate a store — can help a company understand how to better design their products as well as their displays to maximize revenues. Interior analytics is still an emerging discipline, and defining the hard ROI of specific solutions can be tough. But, without a doubt, gaining visibility into what is happening with shoppers across the in-store…

    Anne Marie Stephen/ Street Fight- 12 readers -