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In-store analytics company RetailNext will celebrate its ninth birthday in about a month. As the company has grown, according to CEO Alexei Agratchev, it has experienced two “productivity peaks,” where fewer people are doing a huge amount of work. Then new hires are brought on, and the productivity stays about the same for a few months as the growth potential is realized.
… they navigate a store — can help a company understand how to better design their products as well as their displays to maximize revenues. Interior analytics is still an emerging discipline, and defining the hard ROI of specific solutions can be tough. But, without a doubt, gaining visibility into what is happening with shoppers across the in-store…