• 6 Ways Successful Videos Use Stories

    … In October of 2014 iNature Skincare, a small skincare company, sought to increase visits to their website and grow recognition of their products. They sponsored a video called “Comfortable” proposed by an independent filmmaker. It was a gamble. The video went viral, with over 4 million views on YouTube in the first two weeks. The video has…

    Brian Massey/ The Conversion Scientist- 18 readers -
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