Increase Conversions

  • Content Recommendations Increase Conversions and Extend Content Shelf Life

    … In her article, “How Content Recommendation Creates Better User Experience,” Kaylee Baxter explained very clearly how content recommendations greatly improves user experience. I couldn’t agree more. Providing users a personalized content experience is equivalent to a librarian that knows your taste, and every time you visit the library, she…

    Relevancein Content- 17 readers -
  • 25 eCommerce Conversion Hacks [Infographic]

    …, according to a report on Internet Retailer. The rest of them fail to cross the $1,000 benchmark in annual sales. This may intrigue you as to why only such a meager percentage of eCommerce setups ever really succeed. There can be endless reasons, but the most significant one is the business’s inability to leverage on the process of conversion optimization…

    Relevance- 23 readers -
  • Increase Your Conversion Rates through Social Proof

    … conversions by 40 to ­200%, which is a game changer for any online store. Here’s a screenshot of the notify display on an active store: By displaying sales as they’re happening on your site, you have three advantages over your competitors: Create a Sense of Urgency – Notify displays orders as they happen, making your store an exciting live environment…

    Douglas Karr/ Marketing Technology Blog- 21 readers -
  • Rethink Social Media’s Impact on Traffic and Commerce

    … This! And as the market ages and web savvy consumers build their incomes, we’re going to continue to see growth in the impact of social media on traffic and conversions. 74% of millennials rely on social media to guide purchasing decisions Tweet This!. It’s worth noting that 85% of all orders from social media came from Facebook! With your users…

    Douglas Karr/ Marketing Technology Blog- 7 readers -
  • How to Master the Art & Science of Ecommerce Conversion

    … fact that people use smartphones to browse, followed by tablets to buy. This makes it imperative for ecommerce companies to go by the way of responsive or adaptive websites. The second-most important conversion rule is free shipping, or at least shipping at an affordable rate. This is one of the most significant reasons for shopping cart abandonment…

    Relevancein Content How To's- 14 readers -
  • 4 Reasons Why Content Personalization Is Effective

    … Content Promotion, Owned Media, Paid Media Content personalization increases conversion rates, boosts lead generation and cuts cost per leads. It might be intuitive to believe a personalized message is more effective than a one-size-fits-all message, but intuition isn’t the driving force here – the data is. At BrightInfo, we have offered…

    Asaf Rothem/ Relevancein Content- 12 readers -
  • How Your Business Can Turn Unknown Website Visitors into Leads

    … in Identifying Your Unknown Website Leads? Our Partner, Lead Forensics, can help your business maximize the return from lead generation activity by identifying the visitors to your website and turning them into hot leads. Lead Forensics integrates with Salesforce, Microsoft Dynamics CRM, SugarCRM, Infusionsoft, Workbooks.com and Zoho! Register for a Free Trial! © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin How To's- 13 readers -
  • Test Your Call to Action to Boost Conversions by 13%

    …, let’s move on. Hubspot’s Call to Action Test As mentioned above, Hubspot tested their call to action and saw a 13% increase in conversions. Here’s their test: “HubSpot tested the shape and style of our demo CTA to see which performed better. The CTA shaped like a button (on the right) rather than the CTA that included a sprocket image (left) performed…

    Christina Gillick/ The Daily Egg- 24 readers -
  • 3 Underused Persuasion Techniques You Should Be Using on Your Landing Pages

    … for Visual Website Optimizer, studied several A/B tests on landing pages that tested the impact of human photos on conversions. Though he offered several disclaimers, his conclusion was that “human photos on a website definitely have a positive impact on a visitor’s first impression of trustworthiness.” Peer-reviewed studies have come to the same…

    Neil Patel/ The Daily Egg- 35 readers -
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