Increase Conversions

  • Content Recommendations Increase Conversions and Extend Content Shelf Life

    … In her article, “How Content Recommendation Creates Better User Experience,” Kaylee Baxter explained very clearly how content recommendations greatly improves user experience. I couldn’t agree more. Providing users a personalized content experience is equivalent to a librarian that knows your taste, and every time you visit the library, she…

    Relevancein Content- 11 readers -
  • 25 eCommerce Conversion Hacks [Infographic]

    …. This Adobe 2013 Digital Marketing Optimization Survey Results might help you better understand the circumstances, according to which: 53% of businesses do not ever allocate more than 5% of their total marketing budget to enhance the conversion optimization process. The conversion rate for 35% of eCommerce setups never exceeds 1%. It’s…

    Relevance- 18 readers -
  • Increase Your Conversion Rates through Social Proof

    … is currently available for Shopify and Bigcommerce sites. Once you sign up, you can customize how your display looks: And you can even adjust what’s displayed within the notify display: You can observe how your Notify messages are impacting your sales. One testimonial of Notify shared that within a month he had seen 16 transactions directly attributed…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • Rethink Social Media’s Impact on Traffic and Commerce

    … This! And as the market ages and web savvy consumers build their incomes, we’re going to continue to see growth in the impact of social media on traffic and conversions. 74% of millennials rely on social media to guide purchasing decisions Tweet This!. It’s worth noting that 85% of all orders from social media came from Facebook! With your users…

    Douglas Karr/ Marketing Technology Blog- 6 readers -
  • How to Master the Art & Science of Ecommerce Conversion

    … fact that people use smartphones to browse, followed by tablets to buy. This makes it imperative for ecommerce companies to go by the way of responsive or adaptive websites. The second-most important conversion rule is free shipping, or at least shipping at an affordable rate. This is one of the most significant reasons for shopping cart abandonment…

    Relevancein Content How To's- 8 readers -
  • 4 Reasons Why Content Personalization Is Effective

    … Content Promotion, Owned Media, Paid Media Content personalization increases conversion rates, boosts lead generation and cuts cost per leads. It might be intuitive to believe a personalized message is more effective than a one-size-fits-all message, but intuition isn’t the driving force here – the data is. At BrightInfo, we have offered…

    Asaf Rothem/ Relevancein Content- 10 readers -
  • Test Your Call to Action to Boost Conversions by 13%

    … research without a current call to action, look at your target market profile, any analytics you do have, and even heatmaps. You could also check out industry forums, your support tickets, or interview customers to “get inside their head.” The point of step one is to know your customer well enough that you can make “an educated guess” about what call…

    Christina Gillick/ The Daily Egg- 15 readers -
  • 3 Underused Persuasion Techniques You Should Be Using on Your Landing Pages

    … for Visual Website Optimizer, studied several A/B tests on landing pages that tested the impact of human photos on conversions. Though he offered several disclaimers, his conclusion was that “human photos on a website definitely have a positive impact on a visitor’s first impression of trustworthiness.” Peer-reviewed studies have come to the same…

    Neil Patel/ The Daily Egg- 20 readers -
Get the top posts daily into your mailbox!