Increase Conversions

  • Content Recommendations Increase Conversions and Extend Content Shelf Life

    … internally. Your website visitors will appreciate it. And we have the data to prove this. BrightInfo offers a personalization algorithm based on content recommendations. In the charts below you can see our analytics console: the company in question saw a 229% increase in conversion rate and 95% increase in engagement over a period of one month…

    Relevancein Content- 11 readers -
  • 25 eCommerce Conversion Hacks [Infographic]

    …, according to a report on Internet Retailer. The rest of them fail to cross the $1,000 benchmark in annual sales. This may intrigue you as to why only such a meager percentage of eCommerce setups ever really succeed. There can be endless reasons, but the most significant one is the business’s inability to leverage on the process of conversion optimization…

    Relevance- 17 readers -
  • Increase Your Conversion Rates through Social Proof

    … are all critical on commerce sites because they provide the shopper with a sense that they’re working with a good company that will deliver on their promise. There’s more that you can do, though! Notify is the online equivalent of a busy retail store, delivering social proof to everyone who visits your site. This social proof can often boost…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • Rethink Social Media’s Impact on Traffic and Commerce

    … to make a purchase based on social media referrals Tweet This! 78% of respondents said that companie’s social media posts impact their purchases Tweet This! 4 in 10 social media users have purchased an item after sharing or favoriting it on social media Tweet This! E-commerce orders coming from social media grew 202% in 2014 alone Tweet…

    Douglas Karr/ Marketing Technology Blog- 6 readers -
  • How to Master the Art & Science of Ecommerce Conversion

    … tomorrow. For example, since late 2013 sliders and carousels have been under much scrutiny, claiming they are bad for SEO as well as usability. First, they shift focus from the main content. Second, they slow down page loading. Lastly they don’t work properly in mobile devices. What was once touted as the latest ecommerce gimmick is now considered…

    Relevancein Content How To's- 8 readers -
  • 4 Reasons Why Content Personalization Is Effective

    … crowds. But, each of those visitors is at risk of getting lost by trying to compare different offers that compete for their limited attention span. Help them make a choice with personalize content recommendations. 3.) For the reader: It Reduces Analysis Paralysis. Analysis paralysis is an anti-pattern, a state of over-thinking a situation so…

    Asaf Rothem/ Relevancein Content- 9 readers -
  • Test Your Call to Action to Boost Conversions by 13%

    … research without a current call to action, look at your target market profile, any analytics you do have, and even heatmaps. You could also check out industry forums, your support tickets, or interview customers to “get inside their head.” The point of step one is to know your customer well enough that you can make “an educated guess” about what call…

    Christina Gillick/ The Daily Egg- 12 readers -
  • 3 Underused Persuasion Techniques You Should Be Using on Your Landing Pages

    … for Visual Website Optimizer, studied several A/B tests on landing pages that tested the impact of human photos on conversions. Though he offered several disclaimers, his conclusion was that “human photos on a website definitely have a positive impact on a visitor’s first impression of trustworthiness.” Peer-reviewed studies have come to the same…

    Neil Patel/ The Daily Egg- 20 readers -
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