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Welcome to the digital marketing era where attention is the absolute most scarce resource. There is clearly no lack of people and brands trying to grab your attention. Every where we turn, every device we turn on, every social network feed we scroll, there is noise. Brands want us to check out their hot deals.
… advice Pam. Like most successful endeavours, some planning ... by The ION Factor Related Stories Ask Pam: Social Media for Research, Influencer Marketing, Pricing & Inspiration Sources 10 Business Reasons Smart Digital Marketers Must Embrace Data and Analytics Are You Focused on Menial Vanity Metrics or Meaningful Value? …