Industry News

  • Creative Website Design Earns Service King A Gold Hermes Award

    …, leadership, and core values, the innovative website truly exceeds industry standards and offers an incredible experience for the customer. “The core of the Service King promise is providing customers a best-in-class experience, both at our repair centers and during their online engagement with the brand,” said Danny Briones, Service King Senior…

    ROI Factor Blog- 18 readers -
  • Hanapin Launches a New Site!

    … May 22, 2017 The Hanapin team has been really busy these past few months and we’re excited to announce the launch of a brand new website! With a cleaner format and more intuitive paths to information, you’ll be able to find more about who Hanapin Marketing is, what we do, and a multitude of resources in our significantly revised PPC Library…

    Jamie Newton/ PPC Heroin Paid Search- 14 readers -
  • HostingCon Is No More – What’s Next? cPanel Conference!

    … This past July was my first-ever HostingCon. Over the last decade, I’ve primarily attended and spoke at Affiliate Marketing and Ad Tech conferences around the United States. With my launch of Name Hero in 2015, I decided to start finding more web hosting oriented shows to broaden my networking and conference marketing skills. This led…

    Ryan Gray/ IMGRINDin Affiliate- 13 readers -
  • AdWords Text Ads Automatically Changing to Responsive Ads on GDN

    … March 9, 2017 If you are running standard text ads or Expanded Text Ads in AdWords Display campaigns, there is a possibility that these ads have been or will be automatically updated to responsive ads. While Google did not release an official announcement, the below alert is displayed on support page on text ads on the Display Network…

    PPC Heroin Paid Search- 16 readers -
  • Moscow Affiliate Conference by Leadbit

    … affiliates, conferences are a great way to connect with other affiliates and find new advertisers and explore more traffic networks. The meetup sessions are one of the ways to connect who the leaders in the industry and learn from them. It`s going to be a great place to find new contacts and nice parties to meet all the community people! Here are a few…

    KJ Rockerin Affiliate- 19 readers -
  • Bing Ads Automated Imports: A Gift To Handle With Care

    … January 27, 2017 We as digital marketers work hard! Full-time PPC work is exactly that—a full-time commitment. Between outlining strategy, identifying expansion opportunities, defining audiences, adjusting bids and monitoring budgets and performance across various media, it can be hard to stay on top of every optimization in every platform…

    PPC Heroin Paid Search- 25 readers -
  • How are you using data?

    … 2016 has truly been the year of big data. Everyone has been talking about it, however not everyone is maximising the use of their data. We wanted to find out how brand-side digital marketers are using their data right now, and what their biggest challenges are. Here’s what they had to say… ¾ of […] The post How are you using data? appeared first…

    Search Laboratoryin How To's- 11 readers -
  • Thank You Notes: Acknowledging The Most Significant PPC Updates Of 2016

    …. Before we set sights on what is to come in 2017, let us take a walk down memory lane and pause to say “thanks” to the 10 most significant PPC Updates of 2016. Number 10: Bing Introduces Editor For Mac Thank you, Bing, for entering the 21st century and developing editor for Mac. Sure, I understand—it wasn’t because you didn’t want to make our lives…

    PPC Heroin Social Paid Search- 20 readers -
  • Koozai Shortlisted for Three Awards at the UK Search Awards 2016

    … The UK Search Awards are here and we’re pleased to announce that we’ve been shortlisted for three awards at this prestigious ceremony. What an incredible year 2016 has been for us so far. We’ve celebrated turning 10 as a company, and in the last few months alone we’ve been nominated for a range of campaigns, won a bunch of awards and now we’ve…

    Koozai.com- 15 readers -
  • Soon to be illegal to punish customers who criticize businesses online

    … Posted on 29 November 2016. Tags: Consumer Review Fairness Act, Online reviews, Palmer v KlearGear Congress has just passed a law further protecting the right of the US consumer, essentially saying it is A-OK to post negative reviews or slander online in regards to a particular business without fear of that business seeking some sort…

    Caitlynn Cush/ Scoop- 16 readers -
  • 4 Internet Marketing Trends That Will Dominate 2017

    … some pretty big changes in our industry. Marketing is a field that is dominated by those with the foresight to plan ahead, anticipate the changes, and jump on the trends before your competitors do. So here is your chance to take note of the forecasted trends coming up in 2017 and prepare yourself and business for them. 1. Rise (the big one…

    Caitlynn Cush/ Scoop- 22 readers -
  • Instagram Shopping Ads: A Simpler Path to Purchase

    … November 3, 2016 When was the last time you picked up your phone? Is it in your hand now? As technology grows increasingly more capable, I frequently find myself relying on the luxury of near-instant data retrieval and connectivity. Of course, this is nothing new. According to a recent survey from eMarketer, 84% of smartphone users employ…

    PPC Heroin Social- 13 readers -
  • The Future of Customer Engagement: Key Tips & Takeaways

    … On October 19, 2016, Blue Fountain Media hosted a seminar on “The Future of Customer Engagement & Digital Technology.” With brought together a diverse panel of industry though-leaders and discussed how evolving technologies are shaping the different ways in which brands engage with their customers online, and what the future could hold due…

    ROI Factor Blog- 23 readers -
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