Industry News And Trends

  • Major Changes Come to Content Marketing World 2017

    … are doing about it. (This a shortened list of key topics for Content Marketing World 2017. The full list is too long to include today. We will be adding it and more to the event site, www.contentmarketingworld.com, shortly. We host an event-specific blog on the site to share event-related stories, news, etc.) Diversity I covered this issue in depth…

    Joe Pulizzi/ Content Marketing Institutein Content- 17 readers -
  • 8 Content Marketing Lessons to Live By (and Win Awards)

    … on the broader societal implications of their investment choices. Takeaway: Don’t be afraid to challenge perceptions of your industry. Way back in 2013, Joe Pulizzi stressed that content marketers need to get past their fear of taking sides if they want to create epic content. This advice is even more critical today, as it’s become increasingly…

    Jodi Harris/ Content Marketing Institutein Content- 31 readers -
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