Industry News And Trends

  • Major Changes Come to Content Marketing World 2017

    … A few months after every Content Marketing World, I review each and every survey response about the event. In 2016, about 800 of the 3,600 attendees completed the survey. I always start with the good stuff – what did you like best, who was your favorite speaker. It’s like watching a video with both babies and puppies at one time. Then, I find…

    Joe Pulizzi/ Content Marketing Institutein Content- 11 readers -
  • 8 Content Marketing Lessons to Live By (and Win Awards)

    … on the broader societal implications of their investment choices. Takeaway: Don’t be afraid to challenge perceptions of your industry. Way back in 2013, Joe Pulizzi stressed that content marketers need to get past their fear of taking sides if they want to create epic content. This advice is even more critical today, as it’s become increasingly…

    Jodi Harris/ Content Marketing Institutein Content- 22 readers -
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