Industry Report

  • How Good Really Are Your Email Campaigns? [Benchmark Report + Webinar]

    Each year, email marketing software and tools are getting more sophisticated to ensure that they meet the standards of modern consumers. Personalization, segmentation, automation, deliverability – these, and other similar terms, have been discussed by marketers time and time again. Despite common understanding of these concepts, actual email marketing campaigns that we observe ...

    Michal Leszczynski/ GetResponse Blog- 12 readers -
  • Food and Beverage Industry Missing Out on Social Opportunity

    … opportunity to maintain. The food and beverage industry receives the highest mentions of any industry sector in the UK, according to the report, accounting for 32 percent of brand interaction. Clothing and accessories is next with 17 percent, and every other industry represents 11 percent of interactions at most. When it comes to Facebook, the industry…

    Inside Facebookin Social Facebook Twitter- 16 readers -
  • PMA Industry Report

    … Welcome to the PMA Industry Report. PMA Board of Directors member, Lisa Picarille, hosts this episode which includes Publisher Recruitment Council Members Carrie Rocha of Pocket Your Dollars and Carrol Lee of Schaaf-Partner Centric. The discussion centers on PMA Publisher Recruitment Council and goes in-depth on the council’s mission, what…

    The PMA- 4 readers -
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