Industry Vertical

  • PPC Insights for the Tourism & Travel Industry

    Series week continues as we assess PPC management across different industries. Yesterday, Kevin covered the Healthcare industry and this morning, Jeff talked about the Education industry. Today, Kristina is discussing the Tourism and Travel industry. When I think of the many industries that see success in paid search, vacation and traveling is one my favorites. First, everyone loves vacation.

    Kristina Mclane/ PPC Hero- 5 readers -
  • Running Effective PPC Campaigns In The Legal Industry

    … It’s the start of another series week here at PPC Hero! This week we’ll be looking at PPC management across different industries. See how strategy and management need to be adjusted depending on the vertical. Matt starts us off this week with a look at PPC management in the legal space. PPC advertising for attorneys and lawyers can…

    Matt Umbro/ PPC Heroin Paid Search Google- 3 readers -
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