Influence

Lobbying (also lobby) is the act of attempting to influence decisions made by officials in the government, most often legislators or members of regulatory agencies. Lobbying is done by many different types of people and organized groups, including individuals in the private sector, corporations, fellow legislators or government officials, or advocacy groups (interest groups). Lobbyists may be among a legislator's constituents, meaning a voter or bloc of voters within his or her electoral district, or not; they may engage in lobbying as a business, or not. Professional lobbyists are people whose business is trying to influence legislation on behalf of a group or individual who hires them.
Posts about Influence
  • How Julius Is Increasing the ROI of Influencer Marketing

    … Influencer marketing is the fastest-growing form of online acquisition. There’s a good reason—recent data proves the ROI of influencer marketing campaigns: Eighty-two percent of consumers are likely to follow a recommendation made by an influencer and every $1 spent on an influencer marketing returns $6.50 Tweet This! That’s why the total…

    Marketing Technology Blogin How To's- 23 readers -
  • 5 Reasons Your Social Media Marketing Program is Failing

    … Stitcher SoundCloud Related Stories Big Announcement! THE Social Media Training Academy and Member Community for Business is Here! How to Use Social Media and Influencer Marketing to Launch a New Business, Product or App Influencer Marketing: How to Co-Create Content with Top Industry Influencers …

    Pam Marketing Nutin Social Content- 22 readers -
  • Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

    … Brand Strategy in a Nutshell 10 Tips to Zoom Your Brand with Social Media You Are the Media: 10 Reasons You Need a Blog (episode 111) 15 Characteristics of Human Brands (episode 55) Related Stories How to Use Social Media and Influencer Marketing to Launch a New Business, Product or App Big Announcement! THE Social Media Training Academy and Member Community for Business is Here! Social Selling: 4 Things You Need from Your Buyer Before You Can Sell to Them …

    Pam Moore/ Pam Marketing Nutin Social Facebook Twitter- 21 readers -
  • When is the FTC Going to Cash In on Celebrity Endorsements?

    … of the entire industry. No one should ignore the fact that they announced and promoted the sending of the emails as well. Unfortunately, the warnings appear to be going unnoticed and it’s probably time for the FTC to make some examples out of both celebrities, influencer marketing platforms, and the marketers who acquire the services. The FTC’s Endorsement…

    Douglas Karr/ Marketing Technology Blog- 25 readers -
  • How I Became An Influencer By Accident (And How You Can Too)

    … Whether you are an introvert, extrovert, socially awkward, or like to be the life of the party, you can become an influencer without physically interacting with a single person. Crazy, right? Never underestimate the power of influence. In a world having so many distractions, we still manage to find the time to dedicate our attention to those…

    Jeffbullas's Blogin How To's- 21 readers -
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