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The Federal Trade Commission has announced that social media influencers that are widely followed in the online gaming community have settled charges that they deceptively endorsed the online gambling service, CSGO Lotto, while failing to disclose they jointly owned the company. According to the FTC, beginning in late 2015, the respondents operated and advertised the csglotto.com website.
… Are you involved with influencer marketing campaigns? Do you know how to meet disclosure and compliance requirements? By following a few simple guidelines, you can maintain transparency while producing brand-sponsored content that engages consumers. In this article you’ll discover how to make sure your content meets Federal Trade Commission…