Influencer Outreach

    • How to Do Instagram Influencer Marketing on a Tight Budget

      According to a survey by Linqia, 86% of the marketers reported that they used influencer marketing in 2017. Out of which, 92% of the marketers found this form of marketing to be very successful and efficient. These statistics indicate that an increasing number of marketers are using influencer marketing. And it is becoming an essential part of the marketing world.

      Relevancein Social How To's- 14 readers -
  • 7 Tips for Successful Outreach (Backlinks)

    … relating to backlinks. I’ve also worked on many similar projects for my clients and myself. I have a good idea of what works, what doesn’t and what will simply annoy the hell out of the people you’re emailing. Here are my top tips for getting backlinks through outreach: 7. Personalize your Outreach (Without Being Obvious) I receive 5 to 15 requests a day…

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  • Why Influencer Engagement is Important in Digital Marketing

    … “Content builds relationships. Relationships are built on trust. Trust drives revenue.” – Andrew Davis The coming of the internet and social media has changed the entire marketing and advertising industry. At a time when a strong presence in social media may be worth more than expensive advertising space, the role of influencers continues…

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  • Why Influencer Engagement is Important in Digital Marketing

    … “Content builds relationships. Relationships are built on trust. Trust drives revenue.” – Andrew Davis The coming of the internet and social media has changed the entire marketing and advertising industry. At a time when a strong presence in social media may be worth more than expensive advertising space, the role of influencers continues…

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  • Influencer Marketing is About to Evolve the Market for Business Organization

    … Within a few years, influencer marketing has gone from being the minor expense in a brand’s online marketing budget to a personal digital marketing category. In the upcoming year, the marketing space for influencers will expand. It will strengthen its impact and so its services will extend to a great new level. In 2018, influencer marketing…

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  • Listen up, Freelancers: In Influencers We Trust!

    … Influencer marketing might seem to most people like a relatively new idea and a product of contemporary marketing methods and strategies, but in truth, influencers have been around for a long time. When someone uses a term “influencer” we usually think of a well-known blogger, YouTuber, or marketing analyst, but an influencer can be anyone who…

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  • How to Ensure Your Brand Ambassadors Knock Your Next Campaign out of the Park

    … With a market that’s expected to reach $5 billion to $10 billion by 2020, the ambassador economy is officially here. It’s no surprise, considering that influencers have an incredible social reach few marketers can match. While plenty of brands recognize this, they often overlook an important challenge — creating a strategy for their ambassadors…

    Relevancein How To's- 21 readers -
  • Uncovering your Industry Influencers

    … this term bandied about several times recently. Influencers are now big business and they’ve caught the eye of marketers and businesses worldwide. Influencer marketing has suddenly been conceived and with it comes a slew of strategies, brands who wish to take advantage of it, and influencers who are more than happy to help. What is an influencer…

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  • 9 Reasons Why Content Marketing is Dead, and Influencer Marketing is the Future

    … Why is content marketing no longer the revolutionary trend that it used to be? Now that such a large volume of content is being produced every day, the technique is beginning to lose its charm. Thankfully, influencer marketing is increasingly effective, and quickly becoming the most powerful digital marketing technique. This post will highlight…

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  • B2B Marketing – How to Improve Your Digital Strategy

    … free. What you’ll learn A lot! The topics discussed are both fascinating and totally pertinent to B2B marketing today, as well as into the future. They include: Influencer marketing is dead. All hail marketing to influencers! Data overload: How do you harness it? Digital Customer experience is the new battleground. The state of social…

    Relevancein How To's- 17 readers -
  • Artificial Intelligence Gets Introduced to Influencer Marketing

    … IZEA just announced the inclusion of artificial intelligence (AI) in its influencer platform. Called ContentMine, this feature helps marketers find, organize and share content produced by influencers through the IZEA platform more easily. This AI feature uses a visual search interface to discover content assets that reside on the influencer…

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  • B2B Influencer Marketing Done the Right Way

    … Bernie Borges, CMO of Vengreso and host of the weekly Social Business Engine podcast, has published a five-episode series titled The Five Most Influential Topics for B2B Marketing. This podcast series is co-hosted by Dale Hall, SVP of Marketing at Lithium Technologies. On the first episode, they discuss B2B Influencer Marketing, how some…

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  • How to Partner with Key Influencers to Sell eBooks Online

    … Like any marketing strategy, partnering with key influencers to sell ebooks online requires an investment of time to create content and manage relationships, as well as monitor your successes and failures. The good news is if you get it right, your sales will increase exponentially, thanks to the passion and engagement of your partnering…

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  • What You Can Learn from these 3 Influencer Marketer Case Studies

    … I have been a marketer for a long time and noticed that the bar for marketers is being raised every year. You can no longer depend on ad hoc marketing strategies that are put together by a team of professional content marketers. Over 70% of customers make decisions based off the input of relevant social media influencers and nearly three…

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  • Influencer Marketing: 3 Ways to Find Influencers in Your Niche

    … So you’ve spent time, energy, and money perfecting your product or service, and now it’s time to spread the word. You’ve heard about the power and benefits of influencer marketing — but finding the right influencer for your brand is proving difficult. It’s a common dilemma. In this article, we’ll give you a brief overview of what influencer…

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  • How You Can Use Thought Leadership to Market Your Brand

    … Content Marketing, Influencer Outreach Is it possible for a brand to become an authority in their industry without a thought leader? Wait, did you even know what a thought leader was before I asked you? Take it from a thought leader when I tell you that your personal and business brand needs thought leadership to stand above the competition…

    Relevancein Content How To's- 20 readers -