Influencer Relations

  • 4 Ways to Make the Most of Your Influencer Relationships

    … Word of mouth has always been the holy grail for marketers, and this rings even more true in the social media age when good and bad reviews spread like wildfire. Consumers once relied on friends when making purchasing decisions, but they now increasingly look to influencers to help them decide where to spend their hard-earned money, with 49…

    Relevance- 9 readers -
  • Influencer Relations: Steps to Building Media Relationships

    … As the landscape of public relations evolves, it’s important to not avoid but rather adapt and incorporate the newest practices into your PR strategies. Any PR pro knows the impact an “influencer” in a particular industry can have on a brand’s product or service. Influencers have established themselves as an authority in their field and have…

    ROI Factor Blog- 6 readers -
  • A Practical Guide to B2B Marketing with Attitude

    … the nuances of copywriting. Influencer Relations, Press Releases & Industry Awards Media and influencer relations are really hot content promotion tactics these days. It’s clear she has lots of experience putting together and executing these types of campaigns. Prior to reading her book, I had no idea how helpful conference websites could…

    Chad Pollitt/ Relevancein Content- 19 readers -
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