Influencers

  • Destruction Content Is Blowing Up on YouTube

    … watched more videos where luxury items like gold and jewelry were destroyed (around 1200k average views per video) than clips which burned or “glowed” objects to a crisp (162k average views per video). But by Q1 of 2017, the average number of views per glowing video had spiked about 266% to hit 594k. Influencers Power the Destruction Content Trend So…

    ReelSEOin Social Content YouTube- 6 readers -
  • How Social Video Helped Kat Von D Built a Beauty Empire

    …. Not only do these videos show how much Von D appreciates the artistry of her followers, but it’s very good for business. Von D even recently created the #KvDArtistryCollective, a group of influencers who have created stunning videos with Kat Von D Beauty products. Von D understands that the online community feeds her business. Kat Von D &…

    ReelSEOin How To's YouTube- 9 readers -
  • FTC Going Hard After Influence Marketers

    …, according to the FTC. Unfortunately, many of these marketers are failing to take the necessary steps to properly let people know that they are being paid. As part of their ongoing effort to crack down on these ‘unethical’ marketing practices, the FTC has sent out letters to more than 90 influence marketers as a warning that they need to be disclosing…

    Michael Levanduski/ Performance Marketing Insider- 17 readers -
  • 11 Actionable Blogging Tips to Make Content Findable

    …. Include secondary social platforms like Pinterest, Reddit and Inbound.org to maximize your reach. Add Click-to-Tweet, Pin This and other social media tools to extend you social reach. 11. Get influencers involved in your blog content creation and distribution Influencer Marketing continues to mature and evolve based on recent research by Traackr and Top…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 29 readers -
  • News and Sports Publishers Back Sponsored Video to Win

    … According to the Tubular Labs, nearly 7,000 Facebook pages have uploaded 47,200 sponsored videos (those that include a third-party product or brand) to the site in the last 90 days. These sponsored videos, typically posted by media companies or influencers, have received 5 billion (that’s billion with a “b”) views and 122 million engagements…

    Greg Jarboe/ ReelSEOin Facebook- 15 readers -
  • An Insider’s Look at What Content Affiliates Want

    … Content and influencer marketing is now at the forefront of most of the conversations we’re having with clients regarding the growth and expansion for their affiliate program in 2017. Historically, it was difficult for brands to find content partners who were interested in working with them through the affiliate model. In recent years, however…

    Acceleration Partnersin Affiliate Content- 13 readers -
  • A Guide To Influencer Marketing. Interview with Olga Andrienko, SEMRush

    …. As Google Trends shows us, more and more people see the potential of this channel. Rise of the “Influencer Marketing” Topic over the past 5 years (Image Source: Google Trends) SEMRush’s community of friends SEMRush managed to establish itself as a well-renowned brand in the overly crowded SEO tools space. If you attended a digital marketing event…

    State of Digitalin Content- 17 readers -
  • What is Native Advertising?

    … As defined by the FTC, native advertising is deceptive if there is a material misrepresentation or even if there’s an omission of information that is likely to mislead the consumer acting reasonably in the circumstances. That’s a subjective statement, and I’m not sure I want to defend myself against the powers of the government. What is Native…

    Douglas Karr/ Marketing Technology Blog- 46 readers -
  • Beauty on YouTube: Brands, Influencers and the Millennial Woman

    … As the world of influencer marketing continues to evolve, there has been an increasing need for brands and media companies to identify, target and grow their ideal audience, and one of the most sought-after demographics is the Millennial Woman. She is between the ages of 19 and 35, is independent, and knows what she wants, but what’s most…

    ReelSEOin Social YouTube- 20 readers -
  • Top 25 Digital Marketing Influencers to Follow in 2017

    … Executive's Corner, Uncategorized KISSmetrics, Wordstream, Moz, Entrepreneur – phew! Some names, these. Millions of web users trust some digital marketing experts to the extent that these wizards are now credible educators and influencers in the sphere of digital marketing. Following the influencers is your vehicle to success, and here’s…

    Joydeep Bhattacharya/ Relevancein SEO- 30 readers -
  • How To Ideate New Content When You Feel Like You’ve Exhausted All Topics

    …, it will be easier to get others to start sharing their own stories, too. 4. Interview Thought Leaders and Influencers within Your Industry Most industries have their own versions of rock stars – the people that have broken new ground, led disruption and influence practitioners. When you’re stuck on ideating, why not reach out to one or two and ask…

    Visual.lyin Content How To's- 11 readers -
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