Infogroup

Infogroup is a data and marketing services company that provides products and services to generate sales leads, find new customers, and develop direct mail, email and telemarketing campaigns. It is based in Papillion, Nebraska, employs 1,900 people and operates in 9 countries.
Posts about Infogroup
  • Openings and New Hires at YP, RetailNext and TigerPistol

    …. *** Looking for a new job? Here are some openings! Valpak is looking for a senior search engine optimization specialist. Factual is looking for a demand executive for agency and strategic partnerships. SweetIQ is hiring across several areas (such as HR, Sales, Marketing, Development and Operations). Townsquare Media has lots of positions available…

    Geoff Michener/ Street Fight- 13 readers -
  • The Price of Free Listings

    … their services to offer a variety of local digital marketing services. Many providers now also offer some variety of store locator software and basic Google My Business bulk management. Yext recently rolled out a store locator product for iOS’ new Spotlight Search and an in-store beacon service called Xone. Brandify is offering “Local Advertising…

    Andrew Shotland/ Street Fightin Google- 17 readers -
  • 7 Ways Merchants Can Help Shoppers Find Their Stores

    … sites like Google, Bing, Yelp, and Facebook. Claiming takes some time as your profile must often be verified by postcard or automated phone call, and is sometimes subject to a review period of indeterminate length. However, there are shortcuts available to some businesses, such as instant verification of your Google profile if you have already…

    Stephanie Miles/ Street Fightin SEO- 8 readers -
  • Getting Down to the Basics of Local Search Marketing

    … sites to ensure your accurate, complete profile is consistently represented on all the sites consumers might visit or search engines might index. List with aggregators like Infogroup and Factual who license data to search sites, mobile apps, and GPS providers, to reinforce and expand on direct citation building. Create engaging content to stand out…

    Damian Rollison/ Street Fightin Google- 19 readers -
  • How Large Multi-Location Businesses Can Dominate In Local Search

    Search marketing for a local business is tough — but those of us helping businesses with hundreds, sometimes thousands, of locations know it is a completely different ballgame. It’s a challenge to get one business in one location to rank, much less hundreds of locations spread across thousands of miles. This article is meant to serve as a guide for those performing enterprise local search.

    Search Engine Land- 24 readers -
  • Introducing the Local Marketing Adoption Curve

    … and ensure that it is consistently distributed to the major search engines, IYPs, directories, and social media networks. You should also distribute data to aggregators, including Acxiom, Neustar (i.e. Localeze), Factual, and Infogroup. With clean, accurate data being pushed out to the entire ecosystem, you will ensure continued data health…

    Jon Schepke/ Search Engine Watchin Social Google- 7 readers -
  • Openings and New Hires at Lee, ShopKeep, Yext and SalesPredict

    … hired Steve Cakebread as its new CFO, Cakebread’s former high profile stints include: AutoDesk, Salesforce and Pandora. New York City based Yext is a SaaS model that allows marketers to manage local digital content through its GeoMarketing Cloud. Steve is joining to help the company grow its revenue and operations and navigate its international…

    Kelly Benish/ Street Fightin SEO Twitter- 16 readers -
  • How Convenience Stores Can Use SEO to Increase Sales

    … location has, the more credibility it is given by search engines. The local search directory ecosystem is both vast and intertwined. Large data aggregators, such as Infogroup and Localeze, will populate the popular and niche directories like Citysearch and TripAdvisor. Additionally, the search engines look to these data aggregators as an influence…

    ZOG Digital Blogin SEO Google Twitter How To's- 1 readers -
  • How To Get A Medical Marijuana Dispensary Into Google Places

    … and you'll see that they are clearly optimizing it for all sorts of medical marijuana queries via targeted title tags, internal link anchor text, relevant content, etc. If you want to rank in Local, it doesn't hurt if you are a subject matter expert. Data Aggregators Get your data into/updated in the main data aggregators: InfoGroup, Axciom, Neustar…

    Andrew Shotland/ Search Engine Landin Google- 13 readers -
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