Initial Public Offering

Initial public offering (IPO) or stock market launch is a type of public offering where shares of stock in a company are sold to the general public, on a securities exchange, for the first time. Through this process, a private company transforms into a public company. Initial public offerings are used by companies to raise expansion capital, to possibly monetize the investments of early private investors, and to become publicly traded enterprises. A company selling shares is never required to repay the capital to its public investors. After the IPO, when shares trade freely in the open market, money passes between public investors.
Posts about Initial Public Offering
    • Snap Inc. Names Banks to Lead IPO (Report)

      While Snapchat parent company Snap Inc. has yet to officially announce an initial public offering, it reportedly notified Morgan Stanley and Goldman Sachs Group that they will lead the IPO, which could take place as soon as March. Sarah Frier and Alex Barinka of Bloomberg News reported the selections, adding that JPMorgan Chase, Deutsche Bank, Allen & Co., Barclays ...

      David Cohen/ Inside Facebook- 7 readers -
  • High-Risk, High-Reward: Snapchat’s Advertising Revolution

    … and engaging means delivering ads that are “authentic.” Snapchat realized that if ads are not authentic and sharable, they are unsuccessful, and it is ushering in a new era of advertising through a wealth of new ad formats that blur the lines between advertising and content. In what some are calling a pre-initial public offering push, Snapchat has…

    AllTwitter- 12 readers -
  • Why Facebook Needs to Focus on the Phone Call

    … no surprise that chief operating officer Sheryl Sandberg emphasized Facebook’s dedication to “capitalizing on mobile,” referencing the relaunch of its ad solution, Atlas, and plans to invest in other cross-platform advertising technology. While Facebook is killing it in mobile advertising — even snagging some market share from Google – the company needs…

    AllFacebookin Social Mobile Google Facebook- 10 readers -
  • Is Inbound Marketing Actually Profitable or Just a Slogan

    … Yesterday, HubSpot, the creator of the term “Inbound Marketing,” filed for an IPO. When a company files for an IPO, they submit what is called an “S-1,” which provides financial information for prospective investors. It was our first detailed look into the financial health of HubSpot, and after reading it pretty carefully, I am left…

    Tom Webster/ Convince and Convert- 8 readers -
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