Initial Public Offering

Initial public offering (IPO) or stock market launch is a type of public offering where shares of stock in a company are sold to the general public, on a securities exchange, for the first time. Through this process, a private company transforms into a public company. Initial public offerings are used by companies to raise expansion capital, to possibly monetize the investments of early private investors, and to become publicly traded enterprises. A company selling shares is never required to repay the capital to its public investors. After the IPO, when shares trade freely in the open market, money passes between public investors.
Posts about Initial Public Offering
  • Snap Inc.: One More Walled Garden, But Endless Opportunities for Brands

    … as a strategic move preceding an initial public offering as early as March. Media companies will have to play by Snapchat’s rules if they want their content to appear within the walled garden of the app. For now, both Snapchat and Spectacles are still just toys, according to Spiegel. But the very expansion from software and content into hardware…

    AllTwitter- 4 readers -
  • Snap Inc. Files for IPO (Report)

    … Did a Snapbot make a surprise appearance at Securities and Exchange Commission headquarters, or did Snapchat parent Snap Inc. file its initial public offering documents via a more traditional courier? Lauren Hirsch, Liana B. Baker and Matthew Toole of Reuters reported that Snap Inc. secretly filed for an IPO at some point before Election Day…

    David Cohen/ AllFacebookin Facebook- 10 readers -
  • Snap Inc. Names Banks to Lead IPO (Report)

    … While Snapchat parent company Snap Inc. has yet to officially announce an initial public offering, it reportedly notified Morgan Stanley and Goldman Sachs Group that they will lead the IPO, which could take place as soon as March. Sarah Frier and Alex Barinka of Bloomberg News reported the selections, adding that JPMorgan Chase, Deutsche Bank…

    David Cohen/ Inside Facebook- 9 readers -
  • Pinterest Taps Twitter’s Todd Morgenfeld as First CFO

    … that the hiring of Morgenfeld signaled an impending initial public offering, saying that the move “reflects that we’re scaling the business up,” and adding, “We’re really excited to bring on Todd.” Pinterest’s finance team is made up of about 40 people, Koh reported. Readers: What are your thoughts on Pinterest’s new CFO? Image courtesy of Todd Morgenfeld’s LinkedIn profile. …

    David Cohen/ Inside Facebookin Social Twitter- 22 readers -
  • High-Risk, High-Reward: Snapchat’s Advertising Revolution

    … and engaging means delivering ads that are “authentic.” Snapchat realized that if ads are not authentic and sharable, they are unsuccessful, and it is ushering in a new era of advertising through a wealth of new ad formats that blur the lines between advertising and content. In what some are calling a pre-initial public offering push, Snapchat has…

    AllTwitter- 18 readers -
  • Why Facebook Needs to Focus on the Phone Call

    … — across devices. Beyond rethinking their ad units, they need to rearchitect their discovery and purchase flows from a mobile-first perspective. Calls are the future; it’s time for marketers to answer. Jason Spievak is the co-founder and CEO of call intelligence company Invoca, formerly RingRevenue. Prior to that, he was a director and chief financial officer at voice-over-Internet-protocol software and service provider CallWave, where he led the company’s initial public offering in 2004. Image courtesy of Shutterstock. …

    AllFacebookin Social Mobile Google Facebook- 12 readers -
  • Is Inbound Marketing Actually Profitable or Just a Slogan

    … Yesterday, HubSpot, the creator of the term “Inbound Marketing,” filed for an IPO. When a company files for an IPO, they submit what is called an “S-1,” which provides financial information for prospective investors. It was our first detailed look into the financial health of HubSpot, and after reading it pretty carefully, I am left…

    Tom Webster/ Convince and Convert- 10 readers -
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