Inmobi

InMobi is a performance based mobile ad network backed by Soft Bank and Kleiner Perkins Caufield & Byers. The company was founded in 2007 in India with offices in several countries. InMobi aims at redefining mobile first customer-engagement platform through its suite of products ranging from app distribution & monetization to brand advertisements. With close to 759 million users across 160+ countries, InMobi serves billions of ads daily. With 350+ data scientists, engineers and analysts spread across the globe, InMobi continues to lead the industry in building architecturally superior mobile-first platforms.
Posts about Inmobi
    • Street Fight Daily: Square Launches POS App for Retailers, GrubHub’s Sales Surge

      Street Fight Daily: Square Launches POS App for Retailers, GrubHub’s Sales Surge February 9, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Square Launches Dedicated Point-of-Sale App And Service for Retail Merchants (VentureBeat) Square has always wanted to be a part of the su.

      Street Fight- 17 readers -
  • Why Is the Simple Buy Button So Hard to Implement?

    … People see it. People buy it. The crux of the buy button’s mission on any platform — social, web, or mobile app — seems like child’s play, but is easier said than done. The buy button occupied center stage in 2015, however despite lackluster results and raised eyebrows, there is still hope for success. The promise of the buy button What’s…

    AllTwitterin Social Facebook- 10 readers -
  • AppsFlyer Partners with GameAnalytics to Help Developers Engage New Audiences

    … Mobile advertising measurement platform AppsFlyer, and GameAnalytics, a free analytics engine for game studios (pictured), have announced a partnership to provide developers with an integrated analytics and user acquisition solution. In brief, this will allow game developers to receive more insight about the user acquisition process…

    AllTwitterin Mobile- 14 readers -
  • Exit Interview: Thinknear Founder Eli Portnoy Leaves Telenav

    … location into their strategy. I thought Mojiva, InMobi, Jumptap and the other big networks would start following the money into location-based ads and the space would get a lot more competitive. What’s been really surprising is that the four companies that really set themselves apart as the leaders in location were all-purpose built around location. I…

    Steven Jacobs/ Street Fightin Mobile Google- 12 readers -
  • In A First, Mobile Ad Network Offers “Guaranteed Outcomes”

    … InMobi which describes itself as “the world’s largest independent mobile advertising platform,” is betting that its new advertising program called “guaranteed outcomes” will grab attention and ad dollars from rivals. To my knowledge the program is unique. InMobi is taking on financial risk by saying that it can contractually deliver against…

    Greg Sterling/ Marketing Landin Mobile- 6 readers -
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