• Dealmakers: Growth Hacking with Sales Automation Technology

    … the concept of “growth hacking.” Coined by Aaron Ginn, the term growth hacker or growth hacking describes how marketers leverage data and unique applications of traditional marketing practices to create a growth pipeline for their business. SalesLoft CEO Kyle Porter, who raised $10.15 million in Series A funding earlier this year, described growth hacking…

    Street Fight- 29 readers -
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