Instagram Ads

  • Instagram Ads: What Marketers Need to Know

    … Are you active on Instagram? Have you considered experimenting with ads? To find out how Instagram ads work, I interview Jenn Herman. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media…

    Michael Stelzner/ Social Media Examinerin Social- 8 readers -
  • 4 Travel Social Ad Campaigns That Go The Extra Mile

    … to spot the jetsetters. Because many people on Facebook, Instagram and Twitter already have travel on the brain, these social media channels are the perfect place for travel companies to advertise. Thanks to a wide range of available ad units, powerful targeting capabilities, and direct response elements like call to action buttons, travel…

    Nanigansin Social- 7 readers -
  • 4 Killer Ads Promoting User Generated Content And Why They Work

    … and insights from what’s shared online; they incorporate user generated content in their marketing campaigns. Showcasing images, videos or reviews from your audience isn’t just a smart strategy for building brand engagement; it’s also an effective way to drive revenue, especially among younger users. In fact, many millennials say that user generated content…

    Nanigansin Facebook- 14 readers -
  • Seasonal Advertising Has Sprung On Facebook, Instagram and Twitter

    … products and services that go hand-in-hand with their spring and summer plans. Audiences have home improvement, fashion, sports, weddings and more on their minds, and companies can drive revenue by tapping into those needs with seasonal and timely ads. Retailers aren’t the only ones who can capitalize on the changing seasons. In fact, many other…

    Nanigansin Social Twitter- 10 readers -
  • Two Platforms, One Image: Repurposing Ad Creative For Facebook and Instagram

    … and Instagram differs slightly in each case, you should make sure that all of the elements — image, copy, and CTA — still make sense. To get a sense of how creative can be repurposed on each social site, and what the use cases are for cross-platform advertising, take a look at how these four brands are approaching their strategy: Fasten Fasten‘s ad creative…

    Nanigansin Social Facebook- 13 readers -
  • 6 Retailers Driving Purchases With Stunning Instagram Ads

    … has likely identified that the customer journey has more than one phase and avoided pushing an immediate sale accordingly. Target Target sells every item imaginable, yet the online retailer recognizes that it can’t possibly cram every product into its ad campaigns. Instead of focusing on variety, Target aligns its Instagram Carousel ad…

    Nanigansin Social- 11 readers -
  • 3 Brands Winning Cross-Channel Advertising On Facebook And Instagram

    … Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. Running campaigns on Instagram is a no-brainer for Facebook advertisers, thanks to audience and targeting parity. Although marketers are free to run the same ads on both channels, it’s definitely worth experimenting…

    Nanigansin Social- 13 readers -
  • 4 Examples Of Lead-Generating Instagram Ads

    … Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. Instagram is known for being a visually-focused platform, so it’s natural that lead generation marketers might not keep it top of mind in terms of advertising budget. But direct response marketers who think Instagram…

    Nanigansin Social- 9 readers -
  • Driving Revenue: The Compelling Case For Carousel Ads

    … lower cost per signup for new leads generated via carousel ads Carousel ad evolution - Carousel ads don’t just apply to Facebook; Instagram now includes them in its own arsenal of ad units. The interactive nature of Carousel ads is perfect for a primarily-mobile platform like Instagram, in addition to providing plenty of opportunities…

    Nanigans- 16 readers -
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