Instagram Ads

  • Instagram Ads: What Marketers Need to Know

    … Are you active on Instagram? Have you considered experimenting with ads? To find out how Instagram ads work, I interview Jenn Herman. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media…

    Michael Stelzner/ Social Media Examinerin Social- 21 readers -
  • 4 Travel Social Ad Campaigns That Go The Extra Mile

    … different benefits to different buyer personas. As you can see, each ad targets a different kind of use case: solo adventure, business trip, or romantic getaway. Combined with Twitter’s wide arsenal of targeting capabilities, these ads can inspire all sorts of audiences to click through to the IHG Rewards Club site. 4. Booking.com Lands The Landing Page…

    Nanigansin Social- 16 readers -
  • 4 Killer Ads Promoting User Generated Content And Why They Work

    … advertising on a platform like Instagram — where mobile ads are integrated directly into a stream of organic content. Explore Canada’s video ad feels right at home on Instagram because it’s comprised of users’ Instagram photos. By showcasing stunning shots taken around Canada by ordinary people, the ads provide a real-world view of what it’s like to tour…

    Nanigansin Facebook- 22 readers -
  • Seasonal Advertising Has Sprung On Facebook, Instagram and Twitter

    … products and services that go hand-in-hand with their spring and summer plans. Audiences have home improvement, fashion, sports, weddings and more on their minds, and companies can drive revenue by tapping into those needs with seasonal and timely ads. Retailers aren’t the only ones who can capitalize on the changing seasons. In fact, many other…

    Nanigansin Social Twitter- 12 readers -
  • Two Platforms, One Image: Repurposing Ad Creative For Facebook and Instagram

    … such as a split-screen style and bright pop of color. Because the image is uncomplicated and straightforward, it reads well for both Instagram’s primarily mobile audience as well as desktop and mobile Facebook users. Aerie When Aerie announced that it would no longer retouch the models featured in its ad campaigns, the retailer made headlines. As one…

    Nanigansin Social Facebook- 17 readers -
  • 6 Retailers Driving Purchases With Stunning Instagram Ads

    … in advertised products. The key to driving purchases on a primarily visual site like Instagram is high-quality creative in your ads. So how should you craft the images in your ads to draw eyeballs, clicks and purchases? Follow the lead of these six retailers who are outfitting their ads with top-notch creative. Sony Alpha Sometimes the most effective…

    Nanigansin Social- 14 readers -
  • 3 Brands Winning Cross-Channel Advertising On Facebook And Instagram

    … Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. Running campaigns on Instagram is a no-brainer for Facebook advertisers, thanks to audience and targeting parity. Although marketers are free to run the same ads on both channels, it’s definitely worth experimenting…

    Nanigansin Social- 22 readers -
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