Instagram Partner Program

  • Instagram Partner Program Adds Media Buying Specialty

    … Instagram announced the addition of a media buying specialty to its Instagram Partner Program, joining ad tech, community management and content marketing. SocialCode and Resolution Media are Instagram’s initial expert partners in the media buying specialty, which is currently available only in the U.S., with plans to expand it to other…

    David Cohen/ AllFacebookin Social Content- 17 readers -
  • Video Ads Continue Surge on Instagram in Q1 (Report)

    … Video ads were dominant on Instagram during the first quarter of 2016, according to a study of more than 2 billion Instagram ad impressions by Brand Networks. Brand Networks, an early member of the Instagram Partner Program, said 58 percent of the Instagram impressions it served during the first quarter were video ads, adding…

    David Cohen/ AllTwitterin Social- 16 readers -
  • Instagram Tops 200,000 Advertisers

    … Facebook campaigns. After the campaign ended, PetLove saw a 30 percent lower cost per install compared with other digital channels. And U.S.-based Framebridge—a company on a mission to make custom framing easy on you and your wallet—worked with Instagram Partner Ampush to attract new customers with the potential to be repeat or lifetime customers…

    David Cohen/ AllFacebookin Social Facebook- 21 readers -
  • Instagram Ads Off to a Strong Start (Report)

    … An increase in demand for Instagram advertising during the second half of 2015 led to a corresponding price hike, according to new research from Brand Networks. Instagram opened up its ads application-programming interface to advertisers last August, and Brand Networks, one of the initial participants in the Instagram Partner Program, found…

    David Cohen/ AllTwitterin Social- 21 readers -
  • Instagram Ad Performance Similar to Facebook (Report)

    … How does advertising on Instagram compare with advertising on its parent company, Facebook? Nanigans, a Facebook Marketing Partner and member of the Instagram Partner Program, analyzed data from its clients that advertise on both social networks, from Aug. 1 through Oct. 31. Nanigans found that click-through rates were very similar, while ad…

    David Cohen/ AllTwitterin Social Facebook- 16 readers -
  • Third-Party Apps Losing Access to Instagram’s Feed

    … that let you print your photos and import an Instagram photo as a profile picture. Help brands and advertisers understand and manage their audience, develop their content strategy and get digital rights to media. Established apps in this space may apply for our newly announced Instagram Partner Program. Help broadcasters and publishers discover content…

    David Cohen/ AllFacebookin Facebook- 13 readers -
  • Pinterest Launches Visual Search: This Week in Social Media

    … on Facebook “can now be viewed on iOS devices, in addition to Android devices and the web.” Facebook is also launching “a new 360 video microsite dedicated to providing relevant resources and information” for creators and is “starting to test 360 video as an advertising format.” “People using a Samsung Gear VR and supported Samsung smartphone can easily…

    Social Media Examinerin Social- 24 readers -
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