• Accelerating Your Pipeline with Automated Lead Generation

    … that are working – from campaign ideation through to optimization. Integrate produced this infographic to demonstrate two paths that exist for marketers when it comes to their prospect and customer generation strategies: Common Roadblocks exist in a manual lead generation process. They result in many inefficiencies and an inability to measure return…

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • 5 Dimensions of Marketing Operations Excellence

    … and the team at Integrate put together this fun infographic, the Marketing Operations Skill Game, on the 5 pivotal dimensions that ensure marketing operations excellence. What Makes Marketing Operations Successful? Marketing Alignment – Marketing Operations must closely collaborate with all adjacent teams ens manage the tools and technology…

    Douglas Karr/ Marketing Technology Blogin Affiliate- 15 readers -
  • The Cause and Staggering Consequences of Data Issues

    … Over half of all marketers believe that dirty data is the biggest obstacle at building a successful marketing program. Without quality data or incomplete data, you’re missing the ability to accurately target and communicate with your prospects. In turn, this leaves a gap in your ability to ensure you’re meeting your sales team’s needs as well…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • The Future of MarTech

    …. As an attendee, it was promising to hear speakers reinforce the need for integration among MarTech solutions, something we believe at Integrate is absolutely critical for marketing success. There was also significant banter around the talent war for tech-savvy marketers who are capable of building, managing and executing integrated marketing that drives…

    Marketing Technology Blogin Social EMail Content Google- 12 readers -
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