Integrated Marketing Communication

Integrated Marketing Communication (IMC) is the application of consistent brand messaging across both traditional and non-traditional marketing channels and using different promotional methods to reinforce each other.
Posts about Integrated Marketing Communication
  • 4 Ways To Improve Your Integrated Marketing Communication Plan With Social Media

    Before you start communicating with the world about your business, it’s essential that you have a plan. This blueprint, called an integrated marketing communication (IMC) plan, needs to outline the different ways an organization will communicate about itself, products, or services. It’s an effective roadmap for your marketing teams during implementation, to avoid any internal a ...

    Hootsuite- 20 readers -
Get the top posts daily into your mailbox!
2 Blogs about the topic