Interactions

  • With Instagram’s Algorithm Change, Brands Must Double-Down

    … is harming the platform. And let’s not forget the rapid growth of Snapchat, which seems to constantly be encroaching on Instagram’s turf. Instagram’s reign is not as clear as it used to be, but one thing remains true: Engagement on Instagram is strong, especially in the fashion industry. In fact, a report on New York Fashion Week by digital think…

    AllTwitterin Facebook Twitter- 19 readers -
  • 6 Simple Steps to Lower Your Cost Per Facebook Fan

    … drive more sales.” Compare mobile vs. desktop vs. right-hand-side placement ads: Different ad placements often result in different costs per fan. Check out these articles on mobile and right-hand-side placement to learn more. Breakdown by age, gender, region, country, etc.: You might find that some demographics convert at a lower cost per fan…

    Dennis Yu/ AllTwitterin Facebook Twitter- 36 readers -
  • Longer-Form Articles Work on Smartphones (Study)

    …. According to Pew, total engaged time (time spent scrolling, clicking or tapping) with news stories 1,000 words and longer averaged about twice that with stories of 101 to 999 words—123 seconds, compared with 57 seconds. Pew added that while 76 percent of the articles it studied were of the shorter variety, long-form stories attracted visitors…

    David Cohen/ AllFacebookin Social Facebook Twitter- 19 readers -
  • Instagram Interactions Plummet in 2015 (Study)

    … Interactions with Instagram posts from a group of 10,000 profiles studied by social analytics provider Quintly plummeted over the course of 2015. Quintly found that the interaction rate per Instagram post fell to 3.10 at the end of 2015 from 4.96 at the beginning of the year, offering its thoughts on why this happened in a blog post: First…

    David Cohen/ AllFacebookin Social- 19 readers -
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