Interactive Publishers

  • The Three Pillars Of A Programmatic Strategy

    …, interactive publishers have to manage disparate data sets, and that can lead to a rocky journey: data reporting comes from multiple dashboards, creating one massive complex puzzle. But — back to the boat analogy — the trick about inventory data is that it is navigational map; just like the open ocean, data isn't static. It's fluid, flows and comes in waves…

    Rob Rasko/ Marketing Landin Display- 7 readers -
Get the top posts daily into your mailbox!