• Finance Marketers Explain How to Capture a High-Value Audience

    … In 2013, a media corporation told the story of a fearless optimist who treks through an icy winter to free the kingdom trapped under her sister’s powers. The story inspired a generation of loyal toddlers (and their parents) and resulted in a $1.2 billion franchise that bumped the corporation’s first-quarter earnings 13 percent. The corporation…

    The Content Strategistin How To's- 10 readers -
  • Introducing Document Analytics

    … Last month, in an announcement about Contently’s acquisition of Minneapolis-based tech firm Docalytics, Contently CTO Dave Goldberg asked the billion-dollar question: “Brands spend a remarkable amount of money each year creating dark assets like white papers, slideshows, pricing worksheets, and sales collateral. … But once these assets make…

    The Content Strategist- 14 readers -
  • Ideas Inside: Introducing Contently’s New Pitch Request Functionality

    … teams are also notified at the beginning of each submission period. Whether you’re developing concepts for a sci-fi-themed branded video or building an editorial calendar for an innovative new company publication, the pitch request feature will save you time and bolster the precision and creativity of your stories. Happy pitching. The post Ideas Inside: Introducing Contently’s New Pitch Request Functionality appeared first on The Content Strategist. …

    The Content Strategist- 16 readers -
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