Internal Search

  • Over 20% of our Home Page Clicks Come from One Feature

    … We signed up for Hotjar and did some heatmap testing on our home page. It’s a fairly comprehensive home page with a lot of sections, elements, and information. Our goal isn’t to confuse people – it’s to provide an organized page where visitors can find whatever they’re seeking. But they’re not finding it! How do we know? Over 20% of all…

    Douglas Karr/ Marketing Technology Blog- 19 readers -
  • The 15 Elements of a Highly Effective Website

    … a message is imperative. Even better are maps and directions, click-to-call buttons, and monitored chat solutions. Search – Many times, visitors reach your site but can’t find what they’re really looking for. Providing an efficient internal search mechanism can keep them from bouncing. Responsive – Is your site optimized for the plethora of devices and viewing dimensions on the market? A responsive website is a must nowadays, and can also impact your mobile search rankings. © 2015 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social EMail Content- 20 readers -
  • The 15 Elements of a Highly Effective Website

    … Some advice is timeless, and I believe this checklist from Quicksprout is one of them. Marketers are often so busy on content production and testing that they often miss out on the baseline elements necessary for success. This infographic points to 10 elements necessary for reader engagement, search engine optimization, and social sharing…

    Douglas Karr/ Marketing Technology Blogin Social- 21 readers -
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