International Data Corporation

International Data Corporation (IDC) is an American market research, analysis and advisory firm specializing in information technology, telecommunications, and consumer technology. IDC is a wholly owned subsidiary of the International Data Group (IDG) company, which was founded first in 1964. IDC is headquartered in Framingham, Massachusetts, United States (U.S.) and consists of over 1,000 analysts, who provide consultancy in relation to technology related opportunities and trends for over 110 countries.
Posts about International Data Corporation
  • Is the Smartphone Market Hitting a Plateau?

    … Over the last couple years, an explosion in smartphones and other mobile devices has caused a worldwide boom in internet use. The boom in internet-connected devices has also resulted in accelerated social media adoption around the world. However, the smartphone and mobile market seem to be reaching a saturation point and growth is starting…

    AllTwitter- 14 readers -
  • The Future of Real-Time Bidding is In-House [Whitepaper]

    …The International Data Corporation (IDC) projects that over 40% of digital ad inventory will be sold and purchased through RTB by 2017. Mastering RTB, especially mobile RTB, will give you and your company a competitive advantage in the next few years…

    Nanigans- 2 readers -
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