International Marketing

Global marketing is “marketing on a worldwide scale reconciling or taking commercial advantage of global operational differences, similarities and opportunities in order to meet global objectives".
Posts about International Marketing
  • How to scale your business internationally on search engines

    … the country you are trying to target and getting somebody local to write the content and provide feedback. It all comes back to doing your research beforehand. International Google Local This section is very much dependent on the type of business you run. However if you have a physical location in the new countries you will be targeting it’s very…

    Search Engine Watchin How To's- 15 readers -
  • 5 Lessons Learned From Running International PPC Accounts

    … May 15, 2017 I currently manage ads in 6 continents across 32 countries with ad copy spanning 5 different languages. I speak one language. Well, to be fair, I speak more than just one language. Years of Spanish class has led to the proficiency of a “soon-to-graduate higher schooler with senioritis.” Furthermore, my PPC international…

    PPC Heroin Paid Search- 18 readers -
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