International Search

  • 9 Biggest Differences Between Yandex & Google SEO

    … If you’re looking to start a business and reach a Russian-speaking audience, Yandex---not Google---is the way to go. Here's what you need to know. The post 9 Biggest Differences Between Yandex & Google SEO by @ab80 appeared first on Search Engine Journal. …

    Search Engine Journal- 20 readers -
  • Ecommerce in France – What You Need To Know Right Now

    … explaining this craze: The desire to save time by viewing the product before going on site (38%) Or having a first glimpse of what is trending today (38%), a virtual window shopping made possible by exporting parts of their catalogue to the SERP. Anchored in that consumer insight, Microsoft has released, in Open Beta, Bing Shopping in France, but also UK…

    State of Digitalin Social Paid Search How To's- 15 readers -
  • Which Domain Extensions Should You Use for International #SEO?

    … with around language, but there are also some big SEO and brand choices to make, including exactly what domains to use for your international presence. ccTLD Recommended for Users and Search Engines Any authoritative international SEO guide will elaborate on the differences between the options of subdirectory, subdomain, and country-code top-level…

    Eli Schwartz/ Search Engine Journalin SEO- 17 readers -
  • Why You Should Invest in Multilingual Digital Marketing

    … understands international SEO, the need to launch a multilingual website (or separate ccTLD sites) and create content targeted to each territory, all multi-territory activities can be controlled from one central location. Further down the line, you may decide to open a physical office, warehouse, or distribution center in one or more of these new areas…

    Search Engine Journal- 36 readers -
  • 12 Myths of International Search Marketing

    …, and no other social network can compete with the scale of Facebook but that doesn’t mean that you should focus all your attention there. There are the usual suspects of Baidu, Yandex, Bing, Naver to consider as well as a multitude of social platforms – networks, blogs, image sites, video platforms – which have a significant following in different markets…

    Gemma Birch/ State of Digitalin Social Paid Search SEO- 15 readers -
  • Baidu is Now a Mobile First Search Engine

    … has declared it to be a “mobile revolution.” In the US, Online business can still get away with not having a mobile strategy or even a mobile optimized website; however, in China it would be almost impossible to survive without a way of reaching mobile customers. In China, 99% of the online population use a smartphone to access the Internet versus 85…

    Eli Schwartz/ Search Engine Journalin Paid Search SEO Google- 9 readers -
  • Competitive Analysis: A Look Into the Online Food Industry

    … on search engines, I looked at the organic and paid share of search of the top competitors. And here’s what I found: In Denmark: Nemlig.com has an 18% share of search, which makes it the top competitor of the online food category. Nemlig.com, which is an online supermarket, shares the top 5 with Osuma.dk, another online supermarket, but also with Hungry.dk…

    Lara Vogel/ Search Engine Journalin Google- 8 readers -
  • 11 Things You Need to Know About Yandex SEO

    … Yandex is Russia’s most popular search engine with a 62% market share, and also has a stronghold in Poland, Ukraine, Kazakhstan, Belarus, and Turkey. Google is still a major stakeholder in the Russia market, but if you are marketing in Russia, you should optimize for Yandex first, Google second. Yandex has several SEO requirements that differ…

    Harrison Jones/ Search Engine Journalin Social SEO Google- 9 readers -
Get the top posts daily into your mailbox!