International Search

  • 9 Biggest Differences Between Yandex & Google SEO

    … If you’re looking to start a business and reach a Russian-speaking audience, Yandex---not Google---is the way to go. Here's what you need to know. The post 9 Biggest Differences Between Yandex & Google SEO by @ab80 appeared first on Search Engine Journal. …

    Search Engine Journal- 20 readers -
  • Ecommerce in France – What You Need To Know Right Now

    … Estimated reading time: 4 minutes, 26 seconds Understanding intent, not just queries, is critical to the success of e-commerce. It is all the more critical in informing the evolution of search experiences. After all, we are developing search engines for searchers, not for keywords strings. Bing commissioned a market research from French…

    State of Digitalin Social Paid Search How To's- 15 readers -
  • Why You Should Invest in Multilingual Digital Marketing

    … understands international SEO, the need to launch a multilingual website (or separate ccTLD sites) and create content targeted to each territory, all multi-territory activities can be controlled from one central location. Further down the line, you may decide to open a physical office, warehouse, or distribution center in one or more of these new areas…

    Search Engine Journal- 35 readers -
  • 12 Myths of International Search Marketing

    … As we’re approaching Christmas and the traditional songs, ideas and rhymes are all around, I couldn’t help but we influenced by them. So instead of the 12 Days of Christmas, we have the 12 myths of international search; 12 things which are often assumed but have the potential to really damage your international online marketing efforts. “One…

    Gemma Birch/ State of Digitalin Social Paid Search SEO- 13 readers -
  • Baidu is Now a Mobile First Search Engine

    … On October 29th, Baidu, China’s largest search engine, announced their Q3 earnings. In their earnings report, they declared that they had a “very strong quarter,” mostly as a result of mobile, which provided 36% of the total revenue, up from 30% in the previous quarter. Mobile Eclipses the Desktop Most newsworthy in the earnings report…

    Eli Schwartz/ Search Engine Journalin Paid Search SEO Google- 9 readers -
  • Competitive Analysis: A Look Into the Online Food Industry

    … on search engines, I looked at the organic and paid share of search of the top competitors. And here’s what I found: In Denmark: Nemlig.com has an 18% share of search, which makes it the top competitor of the online food category. Nemlig.com, which is an online supermarket, shares the top 5 with Osuma.dk, another online supermarket, but also with Hungry.dk…

    Lara Vogel/ Search Engine Journalin Google- 8 readers -
  • 11 Things You Need to Know About Yandex SEO

    … Yandex is Russia’s most popular search engine with a 62% market share, and also has a stronghold in Poland, Ukraine, Kazakhstan, Belarus, and Turkey. Google is still a major stakeholder in the Russia market, but if you are marketing in Russia, you should optimize for Yandex first, Google second. Yandex has several SEO requirements that differ…

    Harrison Jones/ Search Engine Journalin Social SEO Google- 9 readers -
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