International Seo

    • Can Your SEO Campaign Be Effective in Other Countries?

      Most search optimizers end up getting tunnel vision--understandably. Google still gets the vast majority of all search queries, so most optimizers focus exclusively on Google rankings, and if most of your customers are in the United States, you're also likely focusing on domestic results. But have you ever thought about spending effort optimizing your website for another coun ...

      Search Engine Guidein SEO- 9 readers -
  • How to scale your business internationally on search engines

    …. Considerations and research Is it the right time to go international? Is there a need to go international? This very much depends on your focus for the future and the current needs of the business. If you are increasingly having visitors to your site from international locations, now be may the time to start implementing an international SEO strategy. There…

    Search Engine Watchin How To's- 14 readers -
  • International SEO: 5 ways to scale performance

    … region to region When completing a global search, you will find that even within Google, content types and SERP layouts will vary from country to country. For example, a particular keyword might trigger a Quick Answer in one country, but in another it will not. In each region, Google models its SERPs based upon local trends and interests to provide…

    Jim Yu/ Search Engine Watchin Paid Search SEO- 13 readers -
  • Ready to go global? Check your hreflang tags

    … It is a truth universally acknowledged, that a business in possession of a capacity to go global must be in a need of a comprehensive multi-lingual website. However, as it turned out, having a website is one thing and making it actually work in your favour is a completely different story. Companies, especially those operating exclusively…

    State of Digital- 14 readers -
  • HREFbuilder: Making HREFlang sitemaps a little bit easier

    … 12 September 2016 BY Barry Adams Since the introduction of HREFlang meta tags in 2010 to help Google understand geo-targeted content on websites, webmasters and SEOs have struggled with implementing it correctly. In theory applying HREFlang tags is pretty straightforward: just show Google what alternative versions you have of a given page…

    Barry Adams/ State of Digitalin SEO- 30 readers -
  • Interview: Kris Reid on SEO and Reputation Engineering

    … The Coolest Guy in SEO? Well, we interviewed him right here on the Marketing Technology Blog! Kris Reid was given that nickname by one of his clients and it stuck! He’s founder of Ardor Media Factory, a successful international SEO agency. His firm works with companies internationally to improve their website rankings, increase direct targeted…

    Douglas Karr/ Marketing Technology Blog- 19 readers -
  • 6 Tips for Successful International Expansion

    … homepage translated to French will give you a much higher SEO ranking than a page in English will. 6. Build for the Future with International Expansion It’s very easy to get caught up in the hustle and bustle of startup life and to make decisions that are illegal. For example, if you expand into a new country, you might get caught up with bribing…

    Growmap- 23 readers -
  • Search marketing in China: the rise of so.com

    … Baidu, the leading Chinese search engine, is the third most popular search engine in the world, despite being mostly concentrated in and around China. That speaks clearly to the immense size and power of the Chinese market. An estimated 507 million Chinese use search engines. This is an enormous marketplace for companies who want to grow…

    Jim Yu/ Search Engine Watchin Paid Search- 15 readers -
  • A Change in Domain Internationalisation Strategy

    … Last year one of my biggest clients decided to re-platform, which was both exciting and bit scary. The reason it was scary was that we decided to migrate the internationalisation of the website from 114 subdomains to a subfolder strategy to consolidate the link equity under a single site. This scale of redirection was more than a little daunting…

    Louis Venter/ State of Digitalin SEO- 25 readers -
  • Video: Are Your Pages Locale-Adaptive?

    … of the U.S. The tool will request the page as many times as the number of languages you chose and will compare the source code of each response. If, for one of the responses, you get a “Yes” in the third column, that means that the source code is different than for the first response. This doesn’t mean that the page is translated. So, to make…

    RKGBlogin SEO Google- 26 readers -
  • Video: Take on the World with these International Domain Strategies

    … how to use hreflang signals for international SEO. Today, we’re going to follow up with how to do international domain strategies. Technically, there are really only three types of domain strategies that you can use: ccTLDs or Country Code Top-Level Domains, subfolders, or subdomains. We’re going to walk through each one of these and hopefully…

    RKGBlogin Paid Search SEO Google- 12 readers -
  • 18 Things You Should Know About Baidu

    …: simone.brunozzi [CC-BY-SA-2.0 (http://creativecommons.org/licenses/by-sa/2.0)], via Wikimedia Commons No matter the pros and cons of Baidu, it still is important for Westerners – especially anyone involved with SEO – to pay close attention to. As Chris Bell notes on Didit, “as demographics shift immigrants will increasingly bring their searching…

    Albert Costill/ Search Engine Journalin Paid Search SEO Google- 14 readers -
  • International SEO & Geo IP Redirects

    … Before you think ‘not another International SEO post?!’ and move on because you have read great posts such as The International SEO Checklist from Aleyda, let look at some of the technical side “International SEO” specifically relating to Geographic IP redirects. Caveat, Its important to note that this article is primarily aimed at business who…

    Neil Walker/ State of Digitalin SEO Google- 20 readers -
  • Video: Reach an International Audience with hreflang Tags

    … What do you do for an international website that requires using multiple English language variations to provide all the same content, but without breeding duplication? You implement an hreflang tag. Watch SEO Technical Director Jody O’Donnell explain how you can add the hreflang tag to your website to improve your international strategy…

    RKGBlogin Paid Search SEO Google- 4 readers -
Get the top posts daily into your mailbox!
More from around the web