Internet Retail

  • The Global Marketer’s Guide To APAC Holidays

    … The value of advertising to audiences in the Asia-Pacific region can’t be underestimated. Asia is a hotbed of economic growth, and an increasing middle class means a growing opportunity for marketers. Digital campaigns that cater to local culture will be the most relevant – and therefore drive the most revenue. Before you start running ads…

    Nanigansin Social- 20 readers -
  • The Global Marketer’s Guide to European Holidays

    …, we’ve comprised the following list of European holidays and events that marketers need to know while planning out ad campaigns in 2016. January marks the start of the new year in Europe, but for some countries, it’s also a month of Christmas celebrations. Countries like Russia, Ukraine, Serbia, Belarus, Macedonia and Montenegro recognize January…

    Nanigans- 15 readers -
  • The Global Marketer’s Guide To North American Holidays

    …, gardening and yard work, garage sales, and camping. Also in May, families begin to prepare for upcoming summer weddings and graduations, with many of them purchasing gifts, clothing for the big day or decorations for accompanying parties. In the US, Memorial Day is considered to be the unofficial start of summer. Many retailers hold sales during…

    Nanigans- 14 readers -
  • 3 Takeaways From Forrester’s State Of Mobile Apps For Retailers Report

    … As shopping becomes an increasingly mobile activity, there’s one question on many online retailers’ minds: To make an app or not to make an app? Luckily, a new report from RetailMeNot and Forrester provides insight into when and why retail apps apps are used, how frequently consumers use them, and what makes these apps successful. Here are just…

    Nanigans- 13 readers -
  • Mobile Purchase Uptick Signals Shift In Online Retail Shopper Behavior

    … Smartphones and tablets are geared to become an increasingly important player in the world of eCommerce, and online retailers preparing for 2016 need to take notice. Traditionally used to peruse products before purchasing on desktop, mobile devices are coming into their own as buying tools. Here’s what the mobile shopping experience will look…

    Nanigans- 15 readers -
  • 3 Ecommerce Takeaways From eMarketer’s Apparel Retailers Trends Report

    … The latest fashion trends aren’t the only trends on apparel retailers’ minds. Purchasing habits are changing as consumers increasingly use digital platforms to discover, research and order products. Data from market research firm The NPD Group indicates that online sales have grown to account for 19% of industry dollars, while in-store sales…

    Nanigans- 15 readers -