• Is It Time to Standardize Disclosure for Sponsored Content?

    … With the increased focus on influencer marketing comes the conversation of disclosure. In recent years, many services, from Twitch to Wikipedia, have had to deal with sponsored posts and the Federal Trade Commission‘s disclosure rules. The current conversation revolves around celebrity endorsement and the need for a simple, universal disclosure…

    AllTwitterin Social Content- 8 readers -
  • A Complete Guide to Influencer Marketing

    …. Marketplaces: These companies have a network of influencers that can be hired through their online portals. They have some proprietary technology and bill you a commission on each influencer payment. Software as a Service: These companies provide software for you to manage your own influencer relationships and programs. You own the influencer…

    AllFacebookin Social Google SaaS- 27 readers -
  • Loyalty on Facebook: SocialToaster Joins Izea Exchange

    … Exchange will enable it to expand on its gamification model and allow its "Super Fans" to monetize their social presence through a variety of paid sponsorship opportunities, adding that the combination will give its current clients and brands greater access to content creators. Many of our Super Fans are looking for additional ways to leverage…

    David Cohen/ AllFacebookin Social- 7 readers -
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