Jack Marshall

  • 3 Ways Facebook Instant Articles Will Be Big for Brands

    …: Instant Article ad units Instant Article display ad units are far from sexy, but they could prove important. While publishers can sell their own ads on Instant Articles and keep 100 percent of the revenue, they can also let Facebook sell the ads for them and still take home a 70 percent cut. But as Jack Marshall detailed in The Wall Street Journal…

    The Content Strategistin Social Display Content Facebook- 17 readers -
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