James Quarles

  • What Marketers Should Know About Instagram’s Shoppable Photo Tags

    … native will this feature be for the user? We will see. I’m the kind of marketer that didn’t install an ad blocker just so I could see what kinds of ads work better on different social media platforms. And in my daily research and scrolling, I see more native ads than stock photos with big, fresh, white smiles on top models’ faces. And guess what…

    AllTwitterin Social Facebook Twitter- 28 readers -
  • Instagram Tops 500,000 Advertisers

    … in an Instagram for Business blog post that 50 percent of its users follow businesses and 60 percent learn about products and services through its network. In addition, 75 percent of Instagram users take actions after being inspired by posts, such as visiting websites, searching, shopping or telling friends. Vice president of monetization James Quarles said…

    David Cohen/ AllFacebookin Social- 14 readers -
  • Instagram Adding Video to Carousel Ads

    … Instagram is beta-testing the addition of video to its carousel ads. The Facebook-owned photo- and video-sharing network said in an email to SocialTimes that Taco Bell, ASOS, Macy’s and Airbnb are among the advertisers involved in the beta-test, and the feature will be made more widely available “in the coming weeks.” Instagram carousel ads…

    David Cohen/ AllTwitterin Social Facebook- 33 readers -
  • Instagram Ads Debuting in the U.K.

    … As it announced in June, Instagram will launch advertising in the U.K. Tuesday, from what it called “carefully selected brands,” including Starbucks, Cadbury and Sony Music, The Next Web reported. Just as they are in the U.S., Instagram ads in the U.K. will be tagged as sponsored, and the aim is to have them blend in with content from non…

    David Cohen/ AllFacebookin Social- 8 readers -
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