Jargon Kills Conversion

  • Stop Jargon From Killing Your Conversions

    … jargon, such as improving the way potential customers react to you and lifting your conversion rate too. Myth 1: Jargon makes my business sound professional Actually, jargon makes you sound unapproachable. Readers hate jargon because they hate feeling stupid, and that’s how they’ll feel if they can’t get through your site without a dictionary. When…

    The Daily Egg- 18 readers -
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