Jay Acunzo

  • A Simple Rule for How Brands Should Work with Influencers: Attention Retention

    … called “nuance.” But if an organization wants to capitalize, they must be more nuanced in their understanding of new trends than what the blogosphere would have us believe. And today, the business blogosphere would have us believe that influencer marketing is all about that old addicting drug brands so crave: reach. But believe you me…

    {grow}in How To's- 18 readers -
  • Generate New Blog Post Ideas: Yes You Can!

    … relevant industry conferences and company events. Lee Odden and his team, notably Ashley Zeckman, are the live blogging experts. Ashley Zeckman Live Blogging At MarketingProfs B2B Conference Every business has blog post ideas waiting to be written. They need these 5 types of core content. (Here’s help to better understand how to plan blog post…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 31 readers -
  • The 3 factors behind Snapchat consumer behavior

    … By Jay Acunzo, {grow} Community member Say you’re in the business of building dams. Your dams are made of steel, concrete, and granite — you know, for that fancy-dam feel. Question: If that’s your livelihood, what’s the first thing you need to understand incredibly well in order to build the best damn dam? Answer: Water. It’s easy to point…

    {grow}- 16 readers -
  • 5 Tips to Help You Become a Prolific Content Creator

    … are not opposites. They can exist simultaneously. In fact audiences today demand that they do. To meet that demand, Jay Acunzo, Vice President of NextView Ventures, identified in his presentation at Content Marketing World 2015, that you must be, or nurture in your organization, the prolific content creator. Being a prolific content creator doesn’t just mean…

    TopRank®in Content- 13 readers -
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