Jay Hawkinson

  • It’s Time to Take Facebook Seriously for Location Marketing

    … create a completely different experience. Facebook will only amplify its role as a location-marketing destination. How will your business respond? Jay Hawkinson is a digital marketing professional with 20 years of sales, marketing and merchandising experience including organic search optimization, paid search advertising, local search, mobile and social media. Jay joined SIM Partners in 2006 as an equity partner and currently oversees mobile, social media and emerging technology as senior vice president of client success. …

    AllFacebookin Social Paid Search Facebook- 22 readers -
  • How to Love Facebook Live

    … in radically different ways. Sandberg uses Facebook Live as a thought leadership vehicle. She interviews luminaries ranging from Arianna Huffington to Gloria Steinem, oftentimes to support Sandberg’s own Lean In agenda. Metallica recently used Facebook Live to share a performance from Rasputin Records on Record Store Day, thus giving fans around the world…

    Inside Facebookin Social Paid Search Facebook How To's- 22 readers -
  • Facebook Creates Its Own Micro-Moments With Messenger Bots

    … a micro-moment and make a “next moment” happen–or the action that occurs after you conduct a search. A bot enables the next moment, whether you’re placing the order for the pizza or buying tickets for The Jungle Book. This scenario isn’t hypothetical. Facebook has already launched bots for Messenger with businesses ranging from Bank of America…

    AllTwitterin Social Google Facebook- 21 readers -
  • Snapchat: The King of Millennial Micro-Moments

    … will Snapchat. Jay Hawkinson is a digital marketing professional with 20 years of sales, marketing and merchandising experience including organic search optimization, paid search advertising, local search, mobile and social media. Jay joined SIM Partners in 2006 as an equity partner and currently oversees mobile, social media and emerging technology at SIM Partners as the senior vice president of social and emerging products. …

    Inside Facebookin Paid Search- 12 readers -
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