Jd Williams Group

  • How to Use Offline Media to Drive Social Media Engagement

    … Media. “When people are doing things like commuting or waiting in line at a retail checkout, they’re looking to pass the time, and our data shows that they’re happy to do so with some lightly branded infotainment. They even look forward to it.” Data points from everywhere Gareth Powell, head of analytics at JD Williams Group, believes that smart…

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