Jennifer Kattula

  • Atlas Issues White Paper on ‘People-Based Marketing’

    … the measurement technology marketers have relied on for years hasn’t evolved fast enough to meet the demands of mobile, marketers are excited about the prospect of finding new and more effective ad solutions. Others in the industry have also begun using people-centric terminology to describe their products. However, not all people-based marketing…

    David Cohen/ Inside Facebookin Mobile Facebook- 15 readers -
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