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Auto-play video ads have arrived on Pinterest, along with a new Explore content-discovery feature for users. Pinterest announced in early August that it was developing a fully integrated native video player, and later that month, the social network launched Promoted Video, video ads containing featured Pins.
… Mills, Pinterest said in an email to SocialTimes, adding that the option is now open to all advertisers in the U.S. and U.K. Jenny Chiu, who works on partnerships for Pinterest, offered more details in a blog post: Now you can bid on a CPM basis and we’ll optimize how we deliver your ads to reach more people. You can also specify the maximum number…