• What is Brand Advocacy? How Do You Cultivate It?

    … advocates. The downside, of course, is that there’s a large advocacy gap where businesses are not doing a good job of identifying or enlisting the assistance of potential brand advocates. Over half of all companies don’t even know who their brand advocates are. JitBit has put together this infographic, 15 Reasons Why Brand Advocacy is the Bedrock…

    Douglas Karr/ Marketing Technology Blogin How To's- 26 readers -
  • Poor Customer Service is Hurting Your Marketing ROI

    … Jitbit, a help desk platform, has produced this infographic with statistics that clearly paint the picture the impact of poor customer service on a business. Companies continue to treat poor customer service as they did years ago… when customers used to only complain to the business or to a small circle of friends. But that’s not the reality…

    Douglas Karr/ Marketing Technology Blog- 18 readers -