Jo Barrow

  • 3 Traffic-Driving Content Hacks for Publishers and Brands

    … of your industry’s best content. For example, rather than creating your own piece of content from scratch on “Helpful Content Marketing Hacks,” search for relevant content on the subject from influencers in your industry and round it all up for your audience. Jo Barrow is the head of content for the U.K. at Playbuzz. She can be reached at Jo@playbuzz.com. Image courtesy of Shutterstock. …

    Inside Facebookin Social Content- 18 readers -
  • The Real Winner of the Brexit Vote: Interactive Content

    … attention than non-interactive ones. In the midst of such a controversial topic that seized worldwide attention and triggered strong emotional responses, these five publishers understood that it was necessary to speak with their readers, not at them. Fortune asked its audience via a poll: “Should it Brexit or Bremain?” The item, published before…

    AllTwitterin Social Twitter- 24 readers -
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